Harris 1984 (September) Business-Week Survey, Study No. 842112, Voters

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BTRJBCFD If you had to choose, who as president could do a better job on inspiring confidence in the White House, Ronald Reagan the Republican or Walter Mondale the Democrat?   1) Reagan   2) Mondale   3) Neither   4) Not sure

Pie Chart Bar Chart Cumulative Bar Chart

Category	Frequency	Percentage	Cumulative Percentage	Z-Score
Reagan	827	62.4%	62.4%	-.65
Mondale	396	29.9%	92.3%	.65
Neither	39	2.9%	95.2%	1.95
Not sure	63	4.8%	100%	3.24

Variable Comparisons

Region Age Religion Household income Sex Education Race

Region (I-REGION)

	East	South	Midwest	West	TOTAL
Reagan	59.2% 193	66.8% 259	62.9% 224	59.2% 151	62.4% 827
Mondale	32.5% 106	26.8% 104	27.5% 98	34.5% 88	29.9% 396
Neither	3.7% 12	2.3% 9	3.7% 13	2.0% 5	2.9% 39
Not sure	4.6% 15	4.1% 16	5.9% 21	4.3% 11	4.8% 63
TOTAL	100.0% 326	100.0% 388	100.0% 356	100.0% 255	1325

Age (I-AGE)

	18-24	25-34	35-44	45-64	65 +	TOTAL
Reagan	69.9% 107	67.4% 211	61.9% 166	60.0% 234	54.2% 109	62.4% 827
Mondale	26.1% 40	28.4% 89	32.5% 87	30.0% 117	31.3% 63	29.9% 396
Neither	0.7% 1	2.2% 7	1.9% 5	3.6% 14	6.0% 12	2.9% 39
Not sure	3.3% 5	1.9% 6	3.7% 10	6.4% 25	8.5% 17	4.8% 63
TOTAL	100.0% 153	100.0% 313	100.0% 268	100.0% 390	100.0% 201	1325

Religion (I-RELIGION)

	Protestant	Catholic	Jewish	Other	None	TOTAL
Reagan	65.5% 528	61.9% 221	44.4% 20	48.7% 19	45.9% 28	62.4% 816
Mondale	26.7% 215	30.8% 110	46.7% 21	41.0% 16	49.2% 30	30.0% 392
Neither	2.6% 21	2.8% 10	6.7% 3	5.1% 2	3.3% 2	2.9% 38
Not sure	5.2% 42	4.5% 16	2.2% 1	5.1% 2	1.6% 1	4.7% 62
TOTAL	100.0% 806	100.0% 357	100.0% 45	100.0% 39	100.0% 61	1308

Household income (I-INCOME)

	< 15,000	15,001-25k	25,001-50k	> 50,001	Not sure	TOTAL
Reagan	49.2% 148	62.5% 363	69.5% 146	79.7% 122	60.6% 43	62.5% 822
Mondale	38.2% 115	32.0% 186	24.3% 51	18.3% 28	21.1% 15	30.0% 395
Neither	4.0% 12	2.9% 17	2.4% 5	0.7% 1	4.2% 3	2.9% 38
Not sure	8.6% 26	2.6% 15	3.8% 8	1.3% 2	14.1% 10	4.6% 61
TOTAL	100.0% 301	100.0% 581	100.0% 210	100.0% 153	100.0% 71	1316

Sex (I-SEX)

	Male	Female	TOTAL
Reagan	69.0% 428	56.6% 399	62.4% 827
Mondale	26.1% 162	33.2% 234	29.9% 396
Neither	2.7% 17	3.1% 22	2.9% 39
Not sure	2.1% 13	7.1% 50	4.8% 63
TOTAL	100.0% 620	100.0% 705	1325

Education (I-EDUCTION)

	Less than high school (grades 1-11)	High school graduate (grade 12)	Some college (grades 13-15)	College graduate (grade 16)	Postgraduate (grades 17 and over)	TOTAL
Reagan	37.7% 52	64.4% 266	64.3% 220	69.3% 187	63.0% 102	62.4% 827
Mondale	50.0% 69	27.6% 114	28.1% 96	24.4% 66	31.5% 51	29.9% 396
Neither	1.4% 2	2.9% 12	2.9% 10	4.1% 11	2.5% 4	2.9% 39
Not sure	10.9% 15	5.1% 21	4.7% 16	2.2% 6	3.1% 5	4.8% 63
TOTAL	100.0% 138	100.0% 413	100.0% 342	100.0% 270	100.0% 162	1325

Race (I-RACE)

	White	Black	Oriental/Asian or Pacific Islander	American Indian or Alaskan native	Not sure	TOTAL
Reagan	66.6% 793	13.5% 13	66.7% 6	62.5% 5	52.6% 10	62.6% 827
Mondale	25.5% 304	79.2% 76	11.1% 1	37.5% 3	47.4% 9	29.7% 393
Neither	3.0% 36	2.1% 2	11.1% 1	0.0% 0	0.0% 0	3.0% 39
Not sure	4.8% 57	5.2% 5	11.1% 1	0.0% 0	0.0% 0	4.8% 63
TOTAL	100.0% 1190	100.0% 96	100.0% 9	100.0% 8	100.0% 19	1322