Analysis | Harris 1984 (September) Business-Week Survey, Study No. 842112, Voters | Data Archive | The Association of Religion Data Archives

Harris 1984 (September) Business-Week Survey, Study No. 842112, Voters

Data Archive > U.S. Surveys > General Population > National > News Polls > Analysis

CMPNSINT

Now let me ask you to compare the Mondale-Ferraro and Reagan-Bush campaigns on a number of things. If you had to say, who would you say has tried to appeal too much to special interest groups, Mondale-Ferraro or Reagan-Bush?

	1) Mondale-Ferraro
	2) Reagan-Bush
	3) Neither
	4) Not sure

Category	Frequency	Percentage	Cumulative Percentage	Z-Score
Mondale-Ferraro	853	64.4%	64.4%	-.62
Reagan-Bush	279	21.1%	85.5%	.42
Neither	63	4.8%	90.3%	1.46
Not sure	129	9.7%	100%	2.5

Variable Comparisons

Region (I-REGION)

	East	South	Midwest	West	TOTAL
Mondale-Ferraro	67.6% 221	65.7% 255	65.0% 230	57.6% 147	64.4% 853
Reagan-Bush	19.0% 62	19.6% 76	22.9% 81	23.5% 60	21.1% 279
Neither	5.2% 17	4.9% 19	3.7% 13	5.5% 14	4.8% 63
Not sure	8.3% 27	9.8% 38	8.5% 30	13.3% 34	9.7% 129
TOTAL	100.0% 327	100.0% 388	100.0% 354	100.0% 255	1324

Age (I-AGE)

	18-24	25-34	35-44	45-64	65 +	TOTAL
Mondale-Ferraro	74.5% 114	72.5% 227	66.4% 178	58.7% 229	52.5% 105	64.4% 853
Reagan-Bush	20.3% 31	16.6% 52	20.1% 54	23.1% 90	26.0% 52	21.1% 279
Neither	2.0% 3	5.1% 16	5.6% 15	5.1% 20	4.5% 9	4.8% 63
Not sure	3.3% 5	5.8% 18	7.8% 21	13.1% 51	17.0% 34	9.7% 129
TOTAL	100.0% 153	100.0% 313	100.0% 268	100.0% 390	100.0% 200	1324

Religion (I-RELIGION)

	Protestant	Catholic	Jewish	Other	None	TOTAL
Mondale-Ferraro	65.0% 523	67.9% 243	53.3% 24	41.0% 16	62.3% 38	64.6% 844
Reagan-Bush	19.9% 160	19.6% 70	33.3% 15	38.5% 15	23.0% 14	21.0% 274
Neither	4.7% 38	3.9% 14	6.7% 3	10.3% 4	4.9% 3	4.7% 62
Not sure	10.3% 83	8.7% 31	6.7% 3	10.3% 4	9.8% 6	9.7% 127
TOTAL	100.0% 804	100.0% 358	100.0% 45	100.0% 39	100.0% 61	1307

Household income (I-INCOME)

	< 15,000	15,001-25k	25,001-50k	> 50,001	Not sure	TOTAL
Mondale-Ferraro	52.5% 157	66.6% 387	70.5% 148	75.8% 116	55.6% 40	64.5% 848
Reagan-Bush	28.8% 86	22.0% 128	16.7% 35	12.4% 19	15.3% 11	21.2% 279
Neither	4.3% 13	4.1% 24	5.7% 12	5.9% 9	4.2% 3	4.6% 61
Not sure	14.4% 43	7.2% 42	7.1% 15	5.9% 9	25.0% 18	9.7% 127
TOTAL	100.0% 299	100.0% 581	100.0% 210	100.0% 153	100.0% 72	1315

Sex (I-SEX)

	Male	Female	TOTAL
Mondale-Ferraro	66.6% 412	62.6% 441	64.4% 853
Reagan-Bush	20.4% 126	21.7% 153	21.1% 279
Neither	4.7% 29	4.8% 34	4.8% 63
Not sure	8.4% 52	10.9% 77	9.7% 129
TOTAL	100.0% 619	100.0% 705	1324

Education (I-EDUCTION)

	Less than high school (grades 1-11)	High school graduate (grade 12)	Some college (grades 13-15)	College graduate (grade 16)	Postgraduate (grades 17 and over)	TOTAL
Mondale-Ferraro	37.0% 51	67.6% 279	70.8% 242	68.0% 183	60.5% 98	64.4% 853
Reagan-Bush	36.2% 50	20.3% 84	18.4% 63	16.7% 45	22.8% 37	21.1% 279
Neither	2.9% 4	3.6% 15	4.4% 15	6.3% 17	7.4% 12	4.8% 63
Not sure	23.9% 33	8.5% 35	6.4% 22	8.9% 24	9.3% 15	9.7% 129
TOTAL	100.0% 138	100.0% 413	100.0% 342	100.0% 269	100.0% 162	1324

Race (I-RACE)

	White	Black	Oriental/Asian or Pacific Islander	American Indian or Alaskan native	Not sure	TOTAL
Mondale-Ferraro	66.9% 795	35.4% 34	77.8% 7	62.5% 5	57.9% 11	64.5% 852
Reagan-Bush	18.9% 225	44.8% 43	11.1% 1	37.5% 3	26.3% 5	21.0% 277
Neither	5.0% 60	3.1% 3	0.0% 0	0.0% 0	0.0% 0	4.8% 63
Not sure	9.2% 109	16.7% 16	11.1% 1	0.0% 0	15.8% 3	9.8% 129
TOTAL	100.0% 1189	100.0% 96	100.0% 9	100.0% 8	100.0% 19	1321