Harris 1984 (September) Business-Week Survey, Study No. 842112, Voters

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VTRGNMND Now this November, the choice is between Ronald Reagan and George Bush for the Republicans, and Walter Mondale and Geraldine Ferraro for he Democrats. If you had to choose, would you vote for Reagan and Bush, the Republicans, or Mondale and Ferraro, the Democrats?   1) Reagan-Bush   2) Mondale-Ferraro   3) Not sure

Pie Chart Bar Chart Cumulative Bar Chart

Category	Frequency	Percentage	Cumulative Percentage	Z-Score
Reagan-Bush	730	55.1%	55.1%	-.82
Mondale-Ferraro	468	35.3%	90.5%	.69
Not sure	126	9.5%	100%	2.2

Variable Comparisons

Region Age Religion Household income Sex Education Race

Region (I-REGION)

	East	South	Midwest	West	TOTAL
Reagan-Bush	53.4% 174	62.3% 241	53.1% 189	49.4% 126	55.1% 730
Mondale-Ferraro	35.9% 117	31.5% 122	34.6% 123	41.6% 106	35.3% 468
Not sure	10.7% 35	6.2% 24	12.4% 44	9.0% 23	9.5% 126
TOTAL	100.0% 326	100.0% 387	100.0% 356	100.0% 255	1324

Age (I-AGE)

	18-24	25-34	35-44	45-64	65 +	TOTAL
Reagan-Bush	56.5% 87	58.8% 184	54.3% 145	54.8% 213	50.2% 101	55.1% 730
Mondale-Ferraro	35.1% 54	34.5% 108	36.0% 96	36.0% 140	34.8% 70	35.3% 468
Not sure	8.4% 13	6.7% 21	9.7% 26	9.3% 36	14.9% 30	9.5% 126
TOTAL	100.0% 154	100.0% 313	100.0% 267	100.0% 389	100.0% 201	1324

Religion (I-RELIGION)

	Protestant	Catholic	Jewish	Other	None	TOTAL
Reagan-Bush	59.3% 478	53.5% 191	40.0% 18	33.3% 13	40.0% 24	55.4% 724
Mondale-Ferraro	32.3% 260	36.7% 131	42.2% 19	59.0% 23	50.0% 30	35.4% 463
Not sure	8.4% 68	9.8% 35	17.8% 8	7.7% 3	10.0% 6	9.2% 120
TOTAL	100.0% 806	100.0% 357	100.0% 45	100.0% 39	100.0% 60	1307

Household income (I-INCOME)

	< 15,000	15,001-25k	25,001-50k	> 50,001	Not sure	TOTAL
Reagan-Bush	44.2% 133	55.0% 319	60.3% 126	73.9% 113	47.2% 34	55.1% 725
Mondale-Ferraro	46.2% 139	36.2% 210	29.2% 61	24.2% 37	27.8% 20	35.5% 467
Not sure	9.6% 29	8.8% 51	10.5% 22	2.0% 3	25.0% 18	9.4% 123
TOTAL	100.0% 301	100.0% 580	100.0% 209	100.0% 153	100.0% 72	1315

Sex (I-SEX)

	Male	Female	TOTAL
Reagan-Bush	59.9% 371	50.9% 359	55.1% 730
Mondale-Ferraro	31.7% 196	38.6% 272	35.3% 468
Not sure	8.4% 52	10.5% 74	9.5% 126
TOTAL	100.0% 619	100.0% 705	1324

Education (I-EDUCTION)

	Less than high school (grades 1-11)	High school graduate (grade 12)	Some college (grades 13-15)	College graduate (grade 16)	Postgraduate (grades 17 and over)	TOTAL
Reagan-Bush	35.5% 49	56.1% 231	59.5% 203	60.1% 163	51.9% 84	55.1% 730
Mondale-Ferraro	56.5% 78	32.5% 134	31.7% 108	30.6% 83	40.1% 65	35.3% 468
Not sure	8.0% 11	11.4% 47	8.8% 30	9.2% 25	8.0% 13	9.5% 126
TOTAL	100.0% 138	100.0% 412	100.0% 341	100.0% 271	100.0% 162	1324

Race (I-RACE)

	White	Black	Oriental/Asian or Pacific Islander	American Indian or Alaskan native	Not sure	TOTAL
Reagan-Bush	59.9% 712	3.1% 3	55.6% 5	62.5% 5	26.3% 5	55.3% 730
Mondale-Ferraro	30.5% 363	89.6% 86	44.4% 4	37.5% 3	52.6% 10	35.3% 466
Not sure	9.6% 114	7.3% 7	0.0% 0	0.0% 0	21.1% 4	9.5% 125
TOTAL	100.0% 1189	100.0% 96	100.0% 9	100.0% 8	100.0% 19	1321