Southern Focus Poll, South Survey, Fall 1993

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MALLPICN If you could go shopping at a mall or go for a picnic, which would you choose to do?   1) Go shopping at the mall   2) Go for a picnic   3) Neither (vol)   4) Don't know/No answer

Pie Chart Bar Chart Cumulative Bar Chart

Category	Frequency	Percentage	Cumulative Percentage	Z-Score
Go shopping at the mall	315	35.3%	35.3%	-1.14
Go for a picnic	540	60.5%	95.9%	.46
Neither (vol)	14	1.6%	97.4%	2.06
Don't know/No answer	23	2.6%	100%	3.66

Variable Comparisons

Age Gender Education Political party Race Religion

Age (I-AGE)

	18 to 24	25 to 44	45 to 64	65 or older	TOTAL
Go shopping at the mall	53.1% 60	33.5% 137	29.5% 75	35.8% 39	35.1% 311
Go for a picnic	43.4% 49	63.3% 259	67.7% 172	54.1% 59	60.9% 539
Neither (vol)	0.9% 1	1.2% 5	0.8% 2	4.6% 5	1.5% 13
Don't know/No answer	2.7% 3	2.0% 8	2.0% 5	5.5% 6	2.5% 22
TOTAL	100.0% 113	100.0% 409	100.0% 254	100.0% 109	885

Gender (I-GENDER)

	Male	Female	TOTAL
Go shopping at the mall	19.9% 73	46.0% 242	35.3% 315
Go for a picnic	75.4% 276	50.2% 264	60.5% 540
Neither (vol)	2.2% 8	1.1% 6	1.6% 14
Don't know/No answer	2.5% 9	2.7% 14	2.6% 23
TOTAL	100.0% 366	100.0% 526	892

Education (I-EDUC)

	Less than grade 9	9th to 11th grade	High School graduate	Some college	College graduate or more	TOTAL
Go shopping at the mall	42.3% 11	31.4% 22	43.5% 108	34.4% 86	29.6% 88	35.4% 315
Go for a picnic	50.0% 13	64.3% 45	52.4% 130	60.4% 151	67.3% 200	60.5% 539
Neither (vol)	3.8% 1	1.4% 1	2.0% 5	2.0% 5	0.7% 2	1.6% 14
Don't know/No answer	3.8% 1	2.9% 2	2.0% 5	3.2% 8	2.4% 7	2.6% 23
TOTAL	100.0% 26	100.0% 70	100.0% 248	100.0% 250	100.0% 297	891

Political party (I-PARTYID)

	Republican	Democrat	Independent	Other party	TOTAL
Go shopping at the mall	37.2% 118	41.2% 110	26.3% 61	30.8% 8	35.3% 297
Go for a picnic	59.6% 189	54.7% 146	69.0% 160	61.5% 16	60.7% 511
Neither (vol)	1.3% 4	0.7% 2	1.7% 4	7.7% 2	1.4% 12
Don't know/No answer	1.9% 6	3.4% 9	3.0% 7	0.0% 0	2.6% 22
TOTAL	100.0% 317	100.0% 267	100.0% 232	100.0% 26	842

Race (I-RACE)

	White	Black/African-American	Native American/Indian	Other	TOTAL
Go shopping at the mall	30.3% 222	68.2% 73	14.3% 1	45.9% 17	35.4% 313
Go for a picnic	65.8% 482	29.0% 31	57.1% 4	45.9% 17	60.5% 534
Neither (vol)	1.5% 11	0.9% 1	0.0% 0	5.4% 2	1.6% 14
Don't know/No answer	2.3% 17	1.9% 2	28.6% 2	2.7% 1	2.5% 22
TOTAL	100.0% 732	100.0% 107	100.0% 7	100.0% 37	883

Religion (I-RELIGION)

	Baptist	Other Protestant	Catholic	Jewish	Other	None	TOTAL
Go shopping at the mall	41.8% 140	31.7% 85	29.4% 42	53.8% 7	32.8% 20	28.1% 16	35.3% 310
Go for a picnic	54.6% 183	63.1% 169	65.0% 93	46.2% 6	65.6% 40	68.4% 39	60.4% 530
Neither (vol)	1.2% 4	1.5% 4	2.8% 4	0.0% 0	0.0% 0	3.5% 2	1.6% 14
Don't know/No answer	2.4% 8	3.7% 10	2.8% 4	0.0% 0	1.6% 1	0.0% 0	2.6% 23
TOTAL	100.0% 335	100.0% 268	100.0% 143	100.0% 13	100.0% 61	100.0% 57	877