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PRRI 2017 American Values Survey




Vandermaas-Peeler, A., Cox, D., Fisch-Friedman, M., & Jones, R. P. (2021, March 10). PRRI 2017 American Values Survey


The American Values Survey (AVS) is Public Religion Research Institute's (PRRI) annual multi-issue survey on religion, culture and public policy. The survey is conducted in the fall each year. The goal of PRRI is to help journalists, scholars, pundits, thought leaders, clergy and the public better understand debates on public policy and the religious and cultural atmosphere that is shaping American politics and society.

The 2017 American Values Survey consisted of interviews with 2,019 adults who were spread across all 50 states and Washington, D.C. Questions focused on assessing Trump's presidency and various political issues. More specifically, Americans were asked to comment on Trump's favorability, the impeachment and policies on immigration, healthcare and foreign policy. An additional section was included on sexual harassment, the National Anthem, Confederate monuments and media bias.

The ARDA has added six additional variables to the original data set to enhance the users' experience on our site.

Data File

Cases: 2019
Variables: 112
Weight Variable: WEIGHT

The weighting is accomplished in two stages. Panel base weights are first calculated for each household based on the probability that the household will be selected and each respondent's telephone usage patterns. These household weights are then assigned to each adult in the sample. In the second stage, sample demographics are used to match the population parameters for gender, race, education, age, ethnicity, region, population density and telephone usage. Telephone usage parameters was pulled from the July to December 2016 National Health Interview Survey. Other parameters are derived from an analysis of the U.S. Census Bureau's May 2016 Current Population Survey.

Data Collection

October 18, 2017 - October 30, 2017

Original Survey (Instrument)

PRRI 2017 American Values Survey

Funded By

The Carnegie Corporation of New York and the Nathan Cummings Foundation

Collection Procedures

Results from this survey were based on bilingual (Spanish or English) telephone interviews. A random sample of 2,019 American adults (ages 18 and up) were included in this sample. All interviews were conducted by professional interviewers under the direction of SSRS. Interviewers randomly requested to speak to the youngest adult -- male or female -- currently living in the household.

Samples were provided by Marketing Systems Group. Data collection utilized a stratified, single-stage, random-digit-dialing (RDD) sample of landline households and randomly generated cell phone numbers. The total sample is designed to represent the U.S. adult population and includes respondents from all fifty states.

Sampling Procedures

The sample weighting is accomplished through iterative proportional fitting (IFP) process, which simultaneously balances the distribution of the variables. Any weight that skewed the final results were trimmed. Use of sample weights ensured that the demographic characteristics reflect the demographics of the target population.

Principal Investigators

Alex Vandermaas-Peeler, Daniel Cox, Molly Fisch-Friedman, Robert P. Jones, Ph.D.

Related Publications

The following link contains a summary of the Public Religion Research Institute's findings of this survey:

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